February 2026

February 26, 2026Enrollment Management

The End of Grad PLUS: What It Might Mean for Liberal Arts Colleges

For decades, Graduate PLUS loans functioned as higher education’s hidden enrollment tool. When a student was accepted to law school, business school, or a master’s program and tuition exceeded what […]

February 18, 2026February 19, 2026Enrollment Management

The New Federal Student Loan Framework – Are You Paying Attention?

If you work in higher education enrollment, you’ve heard about the July 1, 2026, implementation of the One Big Beautiful Bill Act (OBBBA) regarding federal student and PLUS loans. But […]

February 9, 2026February 19, 2026Enrollment Management

Career Outcomes: The Enrollment Asset We Need

I once ran a report that indicated that we sent 17 million emails during a student recruitment year-long cycle. Seventeen million personalized messages, carefully timed drip campaigns, sophisticated segmentation strategies. […]